Put your Google reviews on your website, in a form Google and AI assistants can read
For local businesses on theStacc, and the agencies that run them. Visitors see the reviews, and so do crawlers like GPTBot. The design rests on one idea: the review text is printed into the page's own HTML. None of the five competitors we tested (Trustindex, Elfsight, EmbedSocial, Senja, Trustmary) does this.
How it works
- The widget is already built. We already sync the clinic's 57 Google reviews, so the first visit shows a finished carousel in the clinic's own teal and font, with a table of what goes where on the page.
- One editor for every add-on. It has seven tabs, a live preview and an autosaved draft. "Publish changes" lists exactly what changes before anything goes live.
- Fair by design. The header always shows Google's own 4.6 stars from 57 reviews. The rule "4 stars and above" adds a disclosure that can't be switched off. Hiding a review needs a reason that applies to any rating. The widget shows 51 of 57 and says so.
- Install with proof. The WordPress plugin prints the reviews into the page. The install check crawls each page the way GPTBot does: 3 of 4 pages pass, and /treatments/ needs its cache cleared. The code can be emailed to the developer in one click.
- Daily work stays in the review inbox. A new "On website" column shows where each review appears. A reply posted to Google shows under the review on the site within minutes. A 2-star review sends a WhatsApp alert at once.
- Results and a rival. Widget views (16,603 in 30 days) and clicks are free and never limited. The review score is 72, 4th of 18, against Pearl Dental Care's 76. The score can't be bought.
- Nothing breaks. A disconnected Business Profile shows the date its reviews stop (Fri 4 Dec). On a downgrade, an extra widget keeps its last copy for 14 days, then takes no space. Visitors never see an error or a vendor banner.
What it is and isn't
What's in it
- 9 layouts, including a hosted reviews page on Fairview
- WordPress plugin, tag, and paste-HTML options
- Install check that reads the raw HTML
- Inbox column, hide with a reason, pin
- Email and WhatsApp alerts
- Analytics, score and named rival
- Agency view and a support console
- An add-on library on the same tag
Not in this version
- AI summary, Facebook, per-service widgets, toast, email-signature badge, white label (v2)
- Sending review requests from theStacc (v2)
- Never: review gating, gifts for reviews, scraped testimonials, AI case studies, "Verified" seals, made-up counters, review stars in schema
Release order
| Phase | What ships |
|---|---|
| A | Scheduled Business Profile sync with removals and the 30-day cap. Site tag and server renderer. Carousel, inline badge and hosted page. WordPress plugin. Install check. |
| B | The other v1 layouts, inbox column and hide/pin, alerts, analytics, score and rival, downgrade handling |
| C | Agency view, support console, the add-on library (WhatsApp button, click to call, hours, FAQ, lead form) |
| v2 | Facebook, AI summary on click, white label as a count, sending review requests |
Still to decide
- May we show Business Profile reviews on the owner's site, and for how long? Recommended: a 30-day cache, with written confirmation (THE-301) before launch.
- Is the Fairview reviews page a "directory" under the Maps terms? Recommended: Business Profile reviews only, never Places, and a lawyer's read before launch.
- Where do add-ons live in the app? Recommended: a "Website" area, because the tag also carries the traffic pixel. Reviews links across.
- Owner replies under 1-star reviews: shown by default? Recommended: yes. A calm reply is the best answer to a bad review.
- Is paste-HTML mode worth supporting? Recommended: yes for v1, with an email when 5 or more shown reviews change.
- How is the rival chosen? Recommended: same category, same area, the nearest score above.